customer behavior, synerise marketing cloud, customer engage

Essential customer behaviour data (and how to use it)

  The volume of data on the internet is exploding. More data has been created in the last two years than in all human history before. 90% of Internet data has been created since 2016, according to one IBM study. Much of this data is currently analyzed for commercial purposes. Businesses feel that such data will […]

web push notifications, webpush

Effective web push notifications

Today’s consumers are more demanding than ever and the dynamic growth of e-commerce means expectations will rise even higher. To meet these expectations, we can to keep up to date with what consumers are interested in and what gets their attention. Modern society is defined by online activities, particularly in social media. Users will willingly […]