3 Elements You Should Consider When You Think About Omnichannel Strategy

Only some companies pay great importance to the development of the online marketing, that means they do not plan to develop sales strategy based on the new possibilities of combining online and offline marketing. Till now, the most effective marketing strategy was multichannel, which means it used multiple channels in reaching out the customers through […]


The right client, time and place – what is omnichannel marketing?

The boundaries between the different channels to reach clients become blurred as never before. Brand contact with the client and the client with a brand is carried out through the website, an e-shop version desktop and mobile, social media, forums, opinion-makers, mobile applications, gaming consoles, Smart TV, as well as in places in the real world: in a store, […]