We introduced three new Synerise variable types: files, catalogs, and customer attributes, which you can embed directly into your templates, allowing users to modify key elements without editing code.
We’re excited to introduce a major enhancement to the Get Profiles node in Automation module in Synerise—allowing for the export of dynamic expressions, aggregates, and segmentation assignments. This update significantly improves data flexibility, enabling users to export real-time calculated insights instead of just static values.
Users can now define values for dynamic keys in the Get Metrics node in the Automation module, further enhancing reporting processes and automate decision-making.
First-time visitor handling in audience-directed campaigns: Now, you can define how campaigns handle first-time visitors. Tailor their experience and track them with precision!
Imagine a landing page that speaks directly to each of your customers individually! With Synerise’s new Personalization-First Landing Pages, each visitor sees the most relevant content based on their interests, location, and even the weather. Now, every click, visit, and interaction is tailored to each customer for maximum impact.